Skip to content

Founder notes · 1 min read

Werewolf: Undercover Business Report: $9,356 a Month From a Party-Game Narrator App

A solo app that narrates Werewolf. Listed for sale at $220,000 in May; revenue has almost tripled since.

Werewolf undercover report cover
← All articles
ODDIG · Business report · Werewolf: Undercover
Report v1 · Data as of 2026-11-10
For saleAsking $220,000 · listed May 18, 2026 · 2.1× 30-day revenue × 12 · 4 offersBuyer view →
Werewolf: UndercoverApp Store ↗ · party game narrator

Werewolf: Undercover makes $9,356 a month by replacing the person nobody wants to be at game night

A one-person app that narrates the party game Werewolf, so every player gets to play. Its owner listed it for sale at $220,000 in May. Since then, monthly revenue has almost tripled.

apps.apple.com/fr
Loup Garou : Undercover on the French App Store, captured Nov 11, 2026
App Store (France) · captured 2026-11-11

Product at a glance

What it isA phone app that runs a game of Werewolf out loud: it narrates the night, wakes each role and keeps time.
Who it’s forGroups of friends playing Werewolf at parties. The app is offered in French and six other languages.
How it chargesFree download. Premium $3.99 a week or $24.99 a year, or the full game for $39.99 once.
Business modelConsumer in-app subscriptions and a one-time purchase, through the app stores.
MRR
$9,356
732 subscriptions
Fact
Aug revenue ÷ May
3.3×
$3,216 → $10,534
Derived
Asking price
$220,000
listed May 18, 2026
Fact
All-time verified revenue
$54,724
since Sep 2025
Fact
Revenue verified via RevenueCat on TrustMRR · synced 2026-11-10 22:21 UTCResearched 2026-11-11 · Oddig
ODDIG Business Report · Werewolf: Undercover · v1Data as of 2026-11-10 · Researched 2026-11-11
Quick read shows the scorecard, key findings, what to copy, our predictions and the bear case. Switch to Full report for the monthly chart, the plans, the sale listing and the channels.

Summary

What this business is

Werewolf is a party game where one person usually sits out to narrate and run the rounds. Werewolf: Undercover, sold in France as Loup Garou : Undercover, gives that job to a phone: it reads the story aloud, calls each role and keeps the game moving. Grégoire Lemoulant, a French developer, launched it in September 2025 and runs it alone. Monthly revenue was about $1,100 to $1,700 through March 2026, then climbed to $10,534 in August. MRR is now $9,356 from 732 subscriptions. He listed the app for sale at $220,000 in May, when it earned about $3,200 a month.

FormiOS + Android app
TeamOne founder
Entry price$3.99/week
FoundedSep 2025
Subscriptions732
App Store (FR)4.5 ★
ODDIG scorecard1 = weak · 5 = strong · our judgement, no total score
Revenue qualityHow much recurs
3/5
Channel spreadNot one channel
2/5
CopyabilityFor a solo founder
5/5
DefensibilityHard to copy the product
2/5
Evidence strengthHow sure we are
4/5
Share

Why these scores? See the reasons in Key takeaways →

Momentum

Rising. Revenue: last three complete months +96% on the three before; +417% on the same months half a year earlier; MRR +14% since Sep 7, 2026.Derived

Best suited for

Creator (main). The product is the narration: voice, sound and atmosphere.

Marketer (second). Growth depends on ranking in app-store search.

What you need to start. A social habit with an annoying role you can hand to a phone, and patience with the app stores.Our read

Key findings

01It replaces the narratorIn Werewolf someone usually sits out to run the game. The app takes that seat, so everyone plays.FactSee the product →
02Listed for sale, then took offListed at $220,000 on May 18, when it made $3,216 a month. August brought $10,534.FactSee the monthly chart →
03Almost all of its history is visibleThe last 12 months hold 98% of all revenue, so we can see the app’s whole growth curve.DerivedSee the numbers →
Evidence tagsFactfrom a listed public sourceDerivedour arithmetic on factsFounderclaimed by the founder or siteOur readour judgement
01

Product overview

A narrator in your pocket, so nobody has to sit out.

In Werewolf, players secretly get roles, close their eyes at night and argue by day about who the werewolves are. Someone has to narrate and run each round. The app does that out loud, with voice and sound, which TrustMRR’s listing describes as an audio narrator for game nights[1].

It is built in SwiftUI with RevenueCat for payments and has no backend[1]. On the French App Store it is called Loup Garou : Undercover and had 4.5 stars from 704 ratings on Nov 11, 2026, ranked #28 in role-playing games[2]. The Google Play listing shows 10K+ downloads[3].

What the store pages look like

apps.apple.com/fr
App Store app store listing (france) on desktop, captured Nov 11, 2026
play.google.com
Google Play google play listing on desktop, captured Nov 11, 2026
Google Play google play listing on a phone, captured Nov 11, 2026

Captured Nov 11, 2026 · Screenshots: Apple App Store (desktop only) and Google Play.

What to look for

  1. 1
    Sold in French as “Loup Garou : Undercover”, the game’s French name.Fact
  2. 2
    4.5 stars from 704 ratings and #28 in role-playing games on the French store on Nov 11.Fact
  3. 3
    The screenshots sell the mood: dark red art, “100% audio”, a phone narrating the night.Fact

What to look for

  1. 1
    The English listing: “Werewolf : Undercover”, 10K+ downloads.Fact
  2. 2
    Free to download with in-app purchases. See §04.Fact
  3. 3
    The same art and screenshots as on iOS: one set of assets for both stores.Fact
Our readThe app does not sell a game; the game is free and decades old. It sells a better evening: everyone at the table gets to play.Our read
02

Revenue analysis

Quiet for six months, then a summer climb that has mostly held.

Aug 2026
$10,534
$9K$6K$3K
DecJanFebMarAprMayJunJulAugSepOctNov

Hover or tap a bar. Monthly verified revenue from TrustMRR[1], December 2025 to November 2026. November covers Nov 1–10. Revenue before December 2025 totals $1,323.

Revenue quality
Revenue ÷ MRR
0.94×
MRR per subscription
$13.45 → $12.78
Share of all-time revenue
98% since Dec 2025
Verified record starts
Before Dec 2025
Typical monthly swing
26% a month

Our arithmetic on the verified data in this report. Revenue ÷ MRR uses the last 30 days; the share of all-time revenue counts the months in the chart above; the swing is the median change between complete months.

Revenue was between $1,105 and $1,719 a month from December to March, then rose every month to $10,534 in August, 9.5 times February[1]. September and October settled at $8,511 and $8,727[1]. Only $1,323 was earned before December 2025, so this chart is nearly the app’s whole history.Derived

DateMRRActive subscriptionsMRR per subscription
Sep 7, 2026$8,232612$13.45
Oct 15, 2026$7,378595$12.40
Nov 10, 2026$9,356732$12.78

Earlier rows from archived copies of the TrustMRR page[4]; the last row from the live page[1]. The last column is our division.

Daily revenue

Oct 31, 2026
$447
Oct 13Oct 20Oct 27Nov 3

Hover or tap a bar. Verified daily revenue, Oct 13 – Nov 9, 2026 (UTC), from TrustMRR[1]. Blue: Saturdays and Sundays. Nov 10 is left out because the day was not complete at sync.

Share
Daily average
$306

28 days, $164 to $451.Derived

Weekend average
$323

8 weekend days.Derived

Weekday average
$300

20 weekdays.Derived

Margin
84%

Last 30 days, on TrustMRR.Fact

The sale listing

The app was listed for sale on TrustMRR on May 18, 2026, asking $220,000[1]. May revenue was $3,216[1]. At today’s MRR the same price is about 2.0 times a year of revenue; at May’s revenue it was about 5.7 times.Derived The listing shows 1,817 interested buyers who viewed it recently and four offers, and the seller’s note says there is no backend and maintenance is easy[1].

Market

Werewolf, also sold as Mafia or Loup Garou, is a public-domain party game with many apps. We found no rival with verified revenue on the same basis, so revenue is not compared.

03

For buyers: the listing, checked

About two years of revenue, for a party-game app whose peers rose and fell fast.

Asking price
$220,000

Listed May 18, 2026; 4 offers.[1]Fact

TrustMRR multiple
2.0x

Ask ÷ (30-day revenue × 12).[1]Derived

November pace
$304/day

Nov 1–10; 8% above October’s.[1]Derived

Ask ÷ all revenue to date
4.0×

$54,724 to date.[1]Derived

The price reads about the same on every base: 2.1 times 30-day revenue × 12, 2.0 times MRR × 12, 2.0 times a year at November’s pace[1].Derived When it was listed in May, revenue was $3,216 a month, so the ask has caught up with the business.Derived

Other party games for sale

BusinessWhat it doesBest monthLatest full monthOn sale
Werewolf: UndercoverNarrates Werewolf games$10,534 (Aug)$8,727 (Oct), −17%Since May 18 at $220,000 (2.0x)
Imposter AI[5]Social deduction party game$44,712 (Aug)$20,652 (Oct), −54%Since Jun 21 at $300,000 (1.2x)
Wasabi[6]AI multiplayer party games$18,123 (Dec 2025)$3,548 (Oct), −80%Since Aug 17 at $100,000 (2.8x)

Monthly verified revenue from each TrustMRR page, read Nov 11, 2026. Multiples as TrustMRR shows them.

Both peers peaked and fell hard: Imposter AI lost 54% from August to October, Wasabi 80% over ten months after it stopped paid ads[5][6].Derived Werewolf fell less, 17% from its August high.Derived Party games may also follow the calendar, with holidays and summer gatherings.Our read

What running it involves

AreaWhat we can seeWhat a buyer must find out
TeamOne person; seller says no backend, easy maintenance[1]Hours per month, and who records new narrations
Costs84% margin[1]App store fees and any audio licences
MarketFrench store first; ratings and rank drive installs (see the report)Installs and revenue by country and language
StackSwiftUI and RevenueCat, iOS[1]Android plans and code ownership

From the TrustMRR profile and listing[1].

Questions to ask the seller

#AskWhy it matters
1Revenue by month for the last two years, with any seasonalityParty games may follow holidays
2Weekly-plan churn and share of one-time purchasesShort plans churn fast
3Installs by source: search, rank, word of mouthNo paid channel is named
4Rights to the audio, voices and game contentNarration is the product
5Why August peaked and what changed afterRevenue is 17% below the high

Our list, built from what the public data cannot show.

Our readA small, cheap-to-run app with a fair price on today’s numbers. The peers show the main risk: party games can lose half their revenue in a season.Our read

This is information for due diligence, not investment advice. Oddig has no relationship with the seller or TrustMRR and receives nothing from any sale.

04

Pricing: a weekend, a year, or forever

Three ways to pay, matched to how often people throw parties.

PlanPricePer month
Premium weekly$3.99 a week$17.29
Premium yearly$24.99 a year$2.08
Full game$39.99 once—

Prices from the TrustMRR listing[1]. Per-month figures are our conversion.

MRR per subscription is $12.78[1]. If weekly and yearly were the only plans counting towards MRR, about 7 in 10 subscriptions would be weekly.Derived That suits the use: people pay for the weekend of the party.

Our readA weekly price sounds small to a group planning one evening, and it is the plan that earns the most per subscriber.Our read
05

Where customers come from

App-store search, in the language people use for the game.

Mainlisted by the founder or visible in the storesswipe →
App-store search
Only listed channel

The founder lists app store optimisation as the marketing channel.[1]

Founder
Local name
Loup Garou

The French listing uses the game’s French name; the English one uses Werewolf.[2][3]

Fact
Store rank
#28, role-playing

French App Store, Nov 11, 2026.[2]

Fact
Supportinglikely, but not measurableswipe →
Word of mouth
Played in groups

Every game is played with several people watching the app work. Not measurable from outside.Our read

Our read
Founder on X
376 followers

Small audience; little impact likely.[1]

Fact

What we could not read

Downloads by country, store search terms and what changed in June to August are not public.

06

Growth strategies

Four moves, each visible from outside.

P1Automate the unwanted role
What they didBuilt an app that does the narrator’s job in a classic party game.[1]
What happened$54,724 in verified revenue in its first 14 months.[1]Fact
How you can use itLook for a group activity where one person always has to sit out or do the boring part.
Cost & conditions The game itself is free to copy; so is the idea. 7-day test: list five group games or activities and the role nobody wants in each.
P2Name it the local way
What they didListed the app as Loup Garou in France and Werewolf elsewhere.[2][3]
What happened4.5 stars from 704 French ratings and a top-30 rank in its category.[2]Fact
How you can use itUse the name people actually search for in each country.
Cost & conditions Each language needs its own listing and narration. 7-day test: translate one store listing title into the local name of your product’s category.
P3Weekly, yearly, lifetime
What they didOffered $3.99 a week, $24.99 a year and $39.99 once.[1]
What happenedMRR per subscription of $12.78 suggests most subscribers pick weekly.[1]Derived
How you can use itMatch plan lengths to how often people need the product.
Cost & conditions Weekly plans churn fast; revenue needs constant new users. 7-day test: add a weekly plan beside your yearly one and compare which new users choose.
P4Stay backend-free
What they didShipped with no server; RevenueCat handles payments.[1]
What happened84% margin and an easy pitch to buyers.[1]Fact
How you can use itKeep the first version on-device so running costs stay near zero.
Cost & conditions No accounts or online features without adding a server. 7-day test: check which features of your app could run without a server and cut the rest.
07

Timeline

  • Sep 12025
    ProductFounding date on TrustMRR.[1]
  • Feb2026
    Revenue$1,105, the lowest month on record.[1]
  • May 182026
    SaleListed for sale on TrustMRR at $220,000; May revenue $3,216.[1]
  • Aug2026
    Revenue$10,534, the best month so far.[1]
  • Sep 72026
    RevenueMRR $8,232 from 612 subscriptions.[4]
  • Oct 152026
    RevenueMRR $7,378 from 595 subscriptions.[4]
  • Nov 102026
    RevenueMRR $9,356 from 732 subscriptions; $54,724 all-time.[1]
08

Key takeaways

Werewolf: Undercover shows that a solo developer can build a real income from an old, free game by automating the one job nobody wants, then selling it in the language people search in.

Why we scored it this way

ODDIG scorecard1 = weak · 5 = strong · our judgement, no total score
Revenue qualityHow much recurs
3/5
Mostly subscriptions, many of them weekly, in a consumer game. MRR fell 10% between September and mid-October before recovering.Derived
Channel spreadNot one channel
2/5
App-store search is the only channel listed.Fact
CopyabilityFor a solo founder
5/5
One developer, no backend, a well-known game. The work is in the audio and the store listing.Our read
DefensibilityHard to copy the product
2/5
Werewolf has no owner, and other narrator apps exist. Ratings and store rank are the moat.Our read
Evidence strengthHow sure we are
4/5
RevenueCat-verified revenue covering 98% of the app’s history, plus three MRR readings. The cause of the summer jump is not public.Our read
Share

Copy

  1. Turn the job nobody wants into the product. The narrator role is the reason to download. P1
  2. Sell in the game’s local name. In France it is “Loup Garou”, not “Werewolf”. P2
  3. Offer weekly, yearly and lifetime. Party players can pay for one weekend or for good. P3
  4. Keep it backend-free. It keeps costs low and the app easy to sell. P4

Avoid

  1. Depending on one store channel. A ranking change hits all revenue at once. §05
  2. Pricing a sale on old numbers. The asking price was set when revenue was about a third of today’s. §02
  3. Reading one summer as the new normal. Party games may be seasonal. §10
09

Our predictions

Three claims with dates. We mark each one right or wrong on its date and keep the result on the page.

#PredictionCheck onStatus
#1
November verified revenue lands between $7,000 and $10,500TrustMRR, $8,727 in October and $3,035 in Nov 1–10.
Dec 1, 2026Open
#2
Active subscriptions are between 600 and 900TrustMRR, 595 to 732 across three readings since September.
Jan 31, 2027Open
#3
MRR is between $7,000 and $12,000TrustMRR MRR, $7,378 to $9,356 since September.
Mar 31, 2027Open

Track record: the predictions in our earlier reports are still open; the first checks land Dec 1, 2026. We mark each prediction right or wrong on its date and keep the result on the page.

10

What could prove us wrong

Things that would change our read, and how to check them.

  1. The summer jump may be seasonal. Holidays mean more parties; we have only one summer of data.Check: monthly revenue from December to March.
  2. The cause of the growth is not public. It could be a store feature, a new version, a ranking change or word of mouth.Check: not public.
  3. The weekly-plan share is our estimate. It assumes only weekly and yearly plans count towards MRR.Check: not public.
  4. A sale could change the product. A new owner may change prices or stop updates.Check: the TrustMRR listing on the next review.

Appendix

FAQ

How much does Werewolf: Undercover make?

$8,756 in the 30 days to Nov 10, 2026, verified through RevenueCat on TrustMRR. MRR is $9,356 from 732 subscriptions; all-time revenue is $54,724.

What does Werewolf: Undercover cost?

The app is free to download. Premium costs $3.99 a week or $24.99 a year, and the full game is $39.99 as a one-time purchase.

Is Werewolf: Undercover for sale?

Yes. It was listed on TrustMRR on May 18, 2026 with an asking price of $220,000. The listing shows four offers received.

Who made Werewolf: Undercover?

Grégoire Lemoulant, a French developer, launched it in September 2025 and runs it alone.

Sources

  1. [1]
    TrustMRR: Werewolf : Undercover — revenue, MRR, subscriptions, prices, sale listing, daily and monthly data. Verified through a RevenueCat API key. Synced 2026-11-10 22:21 UTC.
  2. [2]
    App Store (France): Loup Garou : Undercover — ratings, rank and listing. Read 2026-11-11.
  3. [3]
    Google Play: Werewolf : Undercover — downloads and listing. Read 2026-11-11.
  4. [4]
    Wayback Machine captures of the TrustMRR page for Werewolf : Undercover on Sep 8, 2026 and Oct 15, 2026 — MRR, subscriptions and revenue on those dates. Read 2026-11-11.
  5. [5]
    TrustMRR: Imposter AI — social deduction party game, monthly revenue, sale listing. RevenueCat-verified. Read 2026-11-11.
  6. [6]
    TrustMRR: Wasabi: Multiplayer AI Party Games — monthly revenue, sale listing and seller note. RevenueCat-verified. Read 2026-11-11.

Screenshots © Apple and Google store listings of Werewolf : Undercover, used for commentary. Oddig has no business relationship with the developer. Numbers change daily; check the sources for the latest.

The projects worth a look, in your inbox.

New reports like this one, what is for sale, and who is holding up or fading.

Free. Unsubscribe any time.

The discussion

Comments are closed for this article.

Still building?

Get the next useful signal in your inbox.