DirectRoles grew 7× in three months, then went up for sale as daily revenue halved
A paid job board that lists only openings posted by employers, with automatic applications. Launched in July 2026, it reached $27,764 in October. In early November daily revenue fell by half, and the owners listed it at $129,950.
Product at a glance
Summary
What this business is
DirectRoles is a job board that says every listing comes from the employer’s own career page, with no staffing agencies or third-party recruiters, and it can apply for the user automatically. It launched on Jul 14, 2026, takes payment through Whop, and has a team of two to five. Revenue went from $3,903 in July to $27,764 in October, $61,385 in all. MRR is $17,214 from 620 subscriptions. Daily revenue halved in early November, and the business was listed for sale on Nov 2.
Why these scores? See the reasons in Key takeaways →
Momentum
Slowing. Daily revenue averaged $804 in late October and $402 in early November.Derived
Best suited for
Marketer (main). Growth came from social media and referrals.
Builder (second). Collecting jobs from many career pages needs steady engineering.
What you need to start. A pain people feel right now, and a way to reach them on social media.Our read
Key findings
Product overview
Only jobs posted by the employer, and applications sent for you.
DirectRoles says every job on it is posted by the actual employer, with no staffing agencies, middlemen or recruiters in between[2]. The seller describes it as hidden jobs gathered from company career pages plus automated applications[1]. Sample cards on the homepage show employers and salary ranges[2].
Payment runs through Whop, a platform often used for memberships and digital products[1]. TrustMRR lists a team of two to five, bootstrapped, and a 70% margin[1]. The homepage is rendered by JavaScript, and TrustMRR shows a domain rating of 0[1].
What the site looks like
Captured Nov 11, 2026 · Screenshots: directroles.net. Prices sit behind sign-up; we could not read them.
What to look for
- 1“Apply direct. Skip the recruiter.” Every job is said to be posted by the employer itself.Fact
- 2Sample cards show salary ranges from employers such as Datadog and Wise.Fact
- 3“Rated 5★ by 7,488 job seekers”: the same number as TrustMRR’s estimated users. See §02.Fact
Revenue analysis
Three months of steep growth, then a sharp slowdown.
Hover or tap a bar. Monthly verified revenue from TrustMRR[1], July to November 2026: the whole history. July starts at launch on Jul 14; November covers Nov 1–10.
Our arithmetic on the verified data in this report. Revenue ÷ MRR uses the last 30 days; the share of all-time revenue counts the months in the chart above; the swing is the median change between complete months.
Revenue rose every month: $3,903 in July from launch on Jul 14, $9,364 in August, $16,268 in September and $27,764 in October, 7.1 times July[1].Derived MRR is $17,214 from 620 subscriptions, about $27.76 each[1].Derived
Daily revenue
Hover or tap a bar. Verified daily revenue, Oct 13 – Nov 9, 2026 (UTC), from TrustMRR[1]. Blue: Saturdays and Sundays. Nov 10 is left out because the day was not complete at sync.
From Oct 13 to 31 daily revenue averaged $804; from Nov 1 to 9 it averaged $402[1].Derived TrustMRR shows 30-day revenue down 12.8% while MRR is up 131.9%, because MRR still counts subscriptions taken in October[1].Our read
20 weekdays.Derived
8 weekend days.Derived
Oct 28.Fact
Last 30 days.Fact
The sale listing
DirectRoles was listed on TrustMRR on Nov 2, 2026 at $129,950[1]. That is about 0.63 times MRR × 12 and 2.1 times all revenue to date.Derived The seller says it grew through social media marketing and referrals and runs largely on autopilot; the listing shows 602 interested buyers and 17 offers[1].
| Claim | Where | What we found |
|---|---|---|
| Rated 5★ by 7,488 job seekers | Homepage[2] | TrustMRR’s estimated user count is also 7,488[1]; we found no review source behind the rating. |
| Runs largely on autopilot | Sale listing[1] | Not verifiable from outside. |
| Grown through social media and referrals | Sale listing[1] | Domain rating 0 and a JavaScript-only homepage fit little search traffic.[1]Our read |
Claims from the site and the sale listing, set against what we could check.
Market
Job boards and auto-apply tools are crowded. We found no rival with verified revenue on the same basis, so revenue is not compared.
For buyers: the listing, checked
Cheap on paper, priced for a curve that is already bending down.
On today’s pace, not October’s.Derived
The same price reads very differently depending on the base: 0.5 times 30-day revenue × 12 (TrustMRR’s figure), 0.63 times MRR × 12, 0.87 times a year at November’s daily pace, and 2.1 times all revenue to date[1].Derived A buyer should price off the November pace, which is 56% below October’s monthly revenue.Derived
Same idea, a few months ahead
| Business | Started | Best month | Latest full month | On sale |
|---|---|---|---|---|
| DirectRoles | Jul 2026 | $27,764 (Oct) | Nov 1–10: $4,086 | Since Nov 2 at $129,950 (0.5x) |
| RareRoles[3] | Mar 2026 | $5,377 (Jun) | $3,346 (Oct), −38% from best | Since Jun 21 at $75,000 (2.0x), still listed |
| ApplyAll[4] | Apr 2023 | $47,910 (Jul 2026) | $27,635 (Oct) | Not listed |
| Global Job Board[5] | May 2020 | $5,655 (Jul 2026) | $5,147 (Oct) | Since Jan 23 at $500,000 (9.0x) |
Monthly verified revenue from each TrustMRR page, read Nov 11, 2026. Multiples as TrustMRR shows them (ask ÷ 30-day revenue × 12).
RareRoles sells the same promise, ‘remote jobs not found on LinkedIn or Indeed’[3]. It peaked in its third month, slid 38%, and has been listed for almost five months[3].Derived DirectRoles also peaked within four months of launch and listed right after.Our read ApplyAll shows the category can last for years, but with mostly one-off payments: 30-day revenue is 12.3 times its MRR[4].Derived The only steady one, Global Job Board, has earned $4,974–5,655 every month for a year[5].Derived
What running it involves
| Area | What we can see | What a buyer must find out |
|---|---|---|
| Team | 2–5 people, bootstrapped[1] | Who stays after the sale, and for how long |
| Payments | Whop, verified by API key; Whop is not the merchant of record[1] | How the Whop account transfers; who handles sales tax |
| Product | Jobs gathered from company career pages, plus automated applications[1] | Hours a week to keep scrapers and automation working; any site blocking or terms issues |
| Traffic | Seller credits social media and referrals; no Analytics connected; domain rating 0[1] | Traffic by source, and which accounts or creators come with the sale |
| Costs | 70% margin: about $5,164 a month of costs at current MRR[1] | What the 30% is: data, automation, fees, ads |
From the TrustMRR listing and profile[1]; the cost figure is MRR × 30%, our arithmetic.
Where a new owner could take it
A JavaScript-only homepage leaves search untouched; job pages by company or role could be indexed.Our read
All revenue comes from job seekers; employers who want direct applicants are an untested second side.Our read
Seekers leave when hired; ApplyAll earns mostly one-off payments.[4]Our read
Questions to ask the seller
| # | Ask | Why it matters |
|---|---|---|
| 1 | Which plans and billing periods make up the $17,214 MRR, and how many August and September subscribers renewed? | MRR is above November’s pace of about $12,258 a month |
| 2 | What is monthly churn, and how long does the median subscriber stay? | Customers leave once hired |
| 3 | What happened in early November? | Daily revenue halved the week of the listing |
| 4 | Traffic by source, with read access to analytics | Nothing is connected for verification |
| 5 | Which social accounts, creators or referral deals drove growth, and do they transfer? | The seller names social media and referrals as the engine |
| 6 | What makes up the 30% of costs? | Margin depends on data and automation costs |
| 7 | How are jobs collected and applications sent, and how much upkeep does it take? | Scrapers and automation break when sites change |
| 8 | Refund and chargeback rates, and the Whop transfer steps | Short-need consumer subscriptions see disputes |
Our list, built from what the public data cannot show.
This is information for due diligence, not investment advice. Oddig has no relationship with the seller or TrustMRR and receives nothing from any sale.
Where customers come from
Social media and referrals, by the seller’s account.
What we could not read
Which social platforms, ad spend, prices and churn are not public.
Growth strategies
Three moves, each visible from outside.
Timeline
Key takeaways
DirectRoles shows how fast a sharp promise to an angry audience can turn into revenue, and how quickly a customer base that leaves when it succeeds can slow down.
Why we scored it this way
Copy
Avoid
- Ignoring built-in churn. A hired customer stops paying. §09
- Reading a launch curve as a trend. Three months up, then half in November. §02
- Unsourced ratings. A 5-star count that matches an estimate is not a review. §02
Our predictions
Three claims with dates. We mark each one right or wrong on its date and keep the result on the page.
Track record: the predictions in our earlier reports are still open; the first checks land Dec 1, 2026. We mark each prediction right or wrong on its date and keep the result on the page.
What could prove us wrong
Things that would change our read, and how to check them.
- Nine days is a short window. Early November may be a lull after a big October.Check: November and December revenue.
- Prices are hidden. Without prices we cannot tell new sales from renewals.Check: the pricing page after sign-up.
- Channels are the seller’s account. Social media and referrals are not visible to us.Check: not verifiable.
- Job seekers churn when hired. Retention may be lower than any monthly figure suggests.Check: subscriptions over the next quarter.
Appendix
FAQ
How much does DirectRoles make?
TrustMRR shows $61,385 in Whop-verified revenue since July 2026 and $27,764 in October. MRR is $17,214 from 620 subscriptions; revenue in the 30 days to Nov 11 was $20,299, down 12.8%.
What does DirectRoles cost?
Prices are not shown on the public homepage. MRR divided by subscriptions is about $27.76 a month.
Is DirectRoles for sale?
Yes. It was listed on TrustMRR on Nov 2, 2026 at $129,950. The listing shows 602 interested buyers and 17 offers.
Who runs DirectRoles?
TrustMRR lists a bootstrapped team of two to five. The site names no one.
Sources
- [1]TrustMRR: DirectRoles — revenue, MRR, subscriptions, sale listing and seller note, daily and monthly data. Verified through Whop. Synced 2026-11-11 00:41 UTC.
- [2]directroles.net — product description, sample listings, rating claim. Read 2026-11-11.
- [3]TrustMRR: RareRoles — same pitch, monthly revenue, sale listing. Stripe-verified. Read 2026-11-11.
- [4]TrustMRR: ApplyAll — job-seeker service since 2023, monthly revenue, MRR. Stripe-verified. Read 2026-11-11.
- [5]TrustMRR: Stealth Company (Global Job Board) — job board since 2020, monthly revenue, sale listing. Stripe-verified. Read 2026-11-11.
Screenshots © DirectRoles, used for commentary. Oddig has no business relationship with DirectRoles. Numbers change daily; check the sources for the latest.
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