How to Build a Profitable Tool Directory: Start With a Decision, Not a List
A directory of tools is easy to start and hard to make useful. The internet already has thousands of pages that list…
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Alex Johony
Notes and research for founders building the next useful thing.
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How to Find Profitable Mobile App Ideas: Build for Distribution First
Most mobile app ideas die for a simple reason: the founder builds a product before they know how its first users will…
How to Find Browser Extension Ideas: The Missing-Layer Test
The best browser extension ideas rarely begin with a blank canvas. They begin beside a product people already use every day. That…
1 Image, 10 Seconds: A Reusable AI Video Template for Real Estate
Turn one approved interior render into a controlled 10-second assembly video with this reusable AI prompt template and production checklist.
The 50% Citation Gap: 4 Signals That Make a Page Worth Opening in ChatGPT
ChatGPT may retrieve a page without citing it. Use this four-signal audit to make your titles, answers, URLs, and evidence easier to…
50 Signups Before Breakfast: The Community Reply Test That Validates a Content Business
The first useful signal for a content business is not a polished landing page. It is a person who has a real…
The 1,361-Account Reality Check: Why a Smaller MRR Number Can Make Your SaaS Faster
An MRR chart can look healthy while customers are already leaving. That is not a dashboard bug. It is often a timing…
From 4 Weeks to 20: The Consistency Threshold Behind 5× More Social Engagement
Most people try to fix social reach by improving the next post. A sharper hook. A better format. A more precise publishing…
Why 56% of Ahrefs’ Top Content Was Research—and a 4-Part Brief You Can Publish Without a Data Team
Most content teams do not have an originality problem. They have an evidence problem. They can explain a topic. They can list…
From 1,130 to 2.9M Google Impressions: The 6-Part Content System a One-Person SaaS Team Used
Most content plans fail before the first draft. Not because the team cannot write. Not because they do not know SEO. They…